How You Say It
Makes All the Difference
By Glenn Fallavollita - President, Drip Marketing, Inc.

• Word Count: 188
• Time To Read: 50 Seconds @ 250 Words Per Minute

If your e-mail marketing campaigns aren't interrupting and engaging its readers, then you need to consider my 4-step e-mail marketing formula below:

1. Interrupt
2. Engage
3. Educate
4. Offer

5 e-Mail Marketing Campaigns That Will Generate More Sales Leads For You.

To help you generate more sales leads in the next 72 business hours, I have listed some time-tested campaigns below for you to consider:

• #1: Prospects - e-Mail your database of prospects a "meeting request" letter.
• #2: Clients - e-Mail a survey to your clients (ask for a referral within the survey).
• #3: Everyone On File - e-Mail a press release on a new product or service.
• #4: Everyone On File - e-Mail a product or service spotlight campaign.
• #5: Everyone On File - e-Mail an educational newsletter, i.e., PPP News, IRS 2021 update, work from home tip, etc.

Attention All Owners And Sales Leaders.

If your marketing person/company isn't giving you solid advice on how to generate more sales leads or, more importantly, doesn't understand the 4-step formula outlined above, then call or e-mail us sooner versus later.