Sales Metrics: What A Payroll Salesperson Should Track
(Print And Share With Your Sales Leader)
By Glenn Fallavollita, President of SellMorePayroll.com & Drip Marketing, Inc.

• Word Count: 244
• Read Time: 59 Seconds

Do you want to see an immediate increase in your sales? If you do, one of the best things you can do is to start tracking your sales activities (see below):

• How Many Proposals Sent And Closed – I recommend creating a Proposal Tracking Report via Excel. As archaic as this may sound to you CRM gurus, you don’t know what you don’t know. Remember, salespeople want things simple.
• How Many Outbound Calls Made – The number of outgoing calls you make each day/week is directly related to your sales performance.
• How Many Zoom Meetings/Appointments/Meetings Set – This report keeps track of the number of First Time Appointments (FTA) you have made each week with either a new prospect and/or a center-of-influence AKA referral partner.
• How Many People Are In Your e-Mail Database - I also recommend tracking the size of the following databases:

1. Prospects
   • How many are in your database?
   • How many have an e-mail address associated with their name?
2. Referral Partners
   • How many have an e-mail address associated with their name?
   • How many are in your database?
3. Past Customers/Active Customers
   • How many have an e-mail address associated with their name?
   • How many are in your database?

Now Read This!

You need to keep track of what you are doing; if you don’t, you won’t know what is working (or not working). Remember, if you don’t change what you are doing, your sales results will NOT change either.

About The Author:

Glenn Fallavollita is a nationally recognized keynote speaker providing money-making advice to help payroll service owners, sales pros, and marketing gurus build more profitable relationships with their database of prospects, referral partners, and clients.

Additionally, Glenn is the president of SellMorePayroll.com and Drip Marketing, Inc. and has written 50+ whitepapers and three sales/self-marketing books, Supercharge Your Payroll Sales NOW!, Stop Whining AND Start Selling, and Drip Marketing: A Powerful New Marketing Strategy That Gets Prospects To Buy From You. He also writes blogs for LinkedIn and other national websites.

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